- Title
- Corporate Overview Brochure
- Client
- Pitney Bowes / MapInfo
- Description
- For many business leaders, this overview book is their first introduction to MapInfo - a global leader in Location Intelligence and a key partner to some of the world's most successful companies. For maximum impact, id29 reworked MapInfo's traditional approach to messaging and introduced them to the ownability and lasting power of original photography (masterfully done by Stephanie Rausser). This successful piece has since influenced the direction of all marketing communications and the brand design of MapInfo.