Designing MASS MoCA
Attention AIGA members: Take a walking tour of the MASS MoCA campus on Saturday November 7, 2009 with id29's Doug Bartow, AIGA Upstate NY Member and former MASS MoCA Director of Design from 1995-2003. Doug will discuss what it takes to brand such an institution, from identity and publication design to exhibition and wayfinding signage. A guided tour of the MASS MoCA galleries will follow, with a box lunch at MASS MoCA's cafe. It should be fun, more info here.
09.16.09 Posted in: Local
A Creative Grab Bag!
id29's Doug Bartow has a self-portrait included in Ethan Bodnar's new book Creative Grab Bag: Inspiring Challenges for Designers, Illustrators and Artists. Fun stuff, thx Ethan! No, I'm not going to link to the page, you'll have to buy a copy for yourselves.
09.10.09 Posted in: Miscellaneous
A Perfect Union
Union College Partners with id29 to Build Brand, Strengthen MarketingUnion College (Schenectady, NY) has chosen id29 as its long-term brand and marketing communications partner. id29 will help develop Union's comprehensive brand identity and collaborate with the college to create an integrated marketing program that strengthens Union's position as one of the nation's leading liberal arts schools.
"Union College has sometimes been called a "hidden gem", said Jill Hungsberg, Union's Senior Director of Communications and Marketing. "But as a top-tier liberal arts school that also boasts an excellent engineering program, the time has come to be far less "hidden" and to elevate our national profile through a cohesive branding effort. id29 has the design, creative and strategic skills to help us do that. They will bring a truly unique and fresh perspective to how we market the college to our target audiences."
In 2007, under the leadership of President Stephen C. Ainlay, Union's Board of Trustees adopted a strategic plan for the college that serves as a roadmap for advancing its educational mission. Ensuring that internal and external constituents of the college understand its priorities and what makes Union unique is a key element of implementing the plan.
08.28.09 Posted in: Local
Centrum Silver
id29 is most pleased to announce the promotion of our own Susan Merrick to the post of Senior Designer. 5+ years of rocking out...keep up the good work!07.30.09 Posted in: Recognition
No battah, no battah, sah-wing battah!
If you come to the Joe Bruno stadium in Troy tonight at 6pm, you will witness id29's Doug and Michael playing in a baseball game set up by the Rensselaer County Chamber of Commerce. Injury report on various muscle pulls and other maladies to follow post haste. Yes, we will sign autographs if you ask nicely...
06.23.09 Posted in: Features
Get your daily dose of Trajan
Follow @mydailytrajan on Twitter, and post your daily pix of the ubiquitous typeface Trajan.
06.08.09 Posted in: Features
Livin' on the Edge, ey?
id29's Doug Bartow is interviewed in this month's DesignEdge Canada, speaking on the online logo experiment he did last year for the design blog SpeakUp.
06.08.09 Posted in: Recognition
id29 is a brand of interest
Not sure what this means, but we're included here. It beats not being included. Yay!04.08.09 Posted in: Recognition